I live and work in Leitrim and most of my clients are local. At last count there were about 17 or 18 (that I know of) companies offering Web Design and related services in Leitrim. I feel that’s a lot of competition (or choice if you’re a client!) for such a small area and while none of us are limited to local clients, I’m sure we all have a lot of them regularly.
So what exactly can any of us do? Do we all panic and lower our prices to remain competitive, eventually pricing oursleves out of existence? Do we try to sneakily bad mouth each other or steal each other’s clients? Do we just ignore each other and stick to our own business? I don’t think any of these is ideal. My suggestion would be three fold:
- Keep an eye on each other’s services and portfolios and either try to do something different or better.
- Communicate with each other and compare talents and client/project experiences for our collective benefit.
There shouldn’t really be any such thing as bad competition.